Social media a powerful tool when it comes to digital marketing nowadays. Facebook is one of the highest traffic platforms in the world, with average Americans using two hours a day on Facebook. The powerful use of social media needs strategy, insight, social content creation, and original engagement. Facebook Ads are one of the helpful tools on Facebook, though, is its cost-effective Marketing tool. Ads and Sponsored. Once you catch your social media strategy and begin posting appropriate and worthy content, you might grapple with how to really get that content to reach your target audience. Facebook gives a couple of paid promotion options, including traditional website style banner advertising as well as sponsored stories, which raise the reach of your content, so it performs as a post in someone’s news feed. Facebook supports you to directly target specific demographics, which is hugely useful. Depending on the content you are creating, you can promote ...